Upload your financials, answer a short intake, and get an analyst-reviewed planning range — with every assumption visible. Your starting point for partner buyouts, succession, and ownership conversations.
No credit card to start · About 15 minutes · Analyst-reviewed
Business Value Snapshot
Acme Services LLC · Professional Services
Planning range
Base case: $1.75M · 3.8× earnings
Conservative
$1.4M
Base
$1.75M
Upside
$2.1M
The moment it matters
Most business owners don’t know what their business is worth until someone asks. By then, they’re already behind.
You need a number to start from. A certified appraisal takes months and costs thousands. You need something defensible — now.
Succession doesn't happen overnight, but it helps to know what you're walking away from before you start that conversation.
Ready or not, the question changes everything. Walk in with a credible planning range — not a number you made up.
The Snapshot doesn’t replace a certified appraisal. It gives you a defensible starting point before you need the real thing.
Process
Share your P&L, balance sheet, and tax returns. We extract the key figures automatically — no spreadsheet required.
Tell us about your owners, customer concentration, and revenue type. About 15 minutes, designed for founders — not accountants.
A Countabl analyst reviews your inputs and releases your range. Conservative, base, and upside cases. Every assumption visible.
The output
Not a black-box number. A transparent, analyst-reviewed range with the full reasoning — so you understand it and can explain it.
Conservative, base, and upside values — so you walk in with a range, not a single number that's easy to pick apart.
Your multiple is benchmarked to your sector, not pulled from a generic table. Professional services, manufacturing, trades, and more.
See exactly how the number was built — earnings basis, multiples, debt adjustments. No black box.
Every range is reviewed by a human with an accounting or finance background before you see it. No auto-generated reports.
Use cases
Whether you're buying out a partner or being bought, you need a credible starting point before the negotiation starts. The Snapshot gives both sides something to work from.
Start a SnapshotPlanning a transition to family, a key employee, or an outside buyer? Understand your range before you set expectations with anyone.
Start a SnapshotAn unsolicited offer is flattering and dangerous. Know your number before you walk into a room where the buyer already knows theirs.
Start a SnapshotTransparency
Countabl analysts have accounting or finance backgrounds — typically CPAs, financial analysts, or business brokers with transaction experience. Here’s exactly what they do and don’t do.
Covered by the review
Not covered — seek a specialist
What owners say
“We were heading into a partner buyout with no agreed-on valuation. The Snapshot gave both sides a neutral starting point that actually held up.”
M.R.
Co-founder, 9-person consulting firm
“I've been thinking about succession for three years but couldn't put a number on what I was stepping away from. Now I have one I can defend.”
D.L.
Founder, specialty manufacturing
“Our attorney said get a formal appraisal. We weren't ready for that cost or timeline. The Snapshot gave us exactly what we needed to start the conversation.”
K.W.
Managing partner, professional services
Names abbreviated and identifying details generalized to protect client privacy.
Pricing
Start free. Pay only when you want an analyst to review and release your range.
Start free
$0
No credit card required
Questions about pricing? hello@countabl.io
FAQ
We publish practical guidance on valuation, buyouts, and what drives value in founder-led businesses. No pitch. Just useful.